If you have been paying attention to the news lately, then you must be well aware of the fact that Superstar Singer Queen Bey, THE Beyoncé, has relaunched her Athletic Athleisure Clothing Brand(which was formerly a collaboration with UK based clothing retail giant Topshop), Ivy Park, with sports apparel company Adidas! Dropping a brand new Capsule Collection titled “Adidas X Ivy Park” which launches TODAY!
The ad campaign roll out hasn’t been anything less than spectacular, because Beyoncé is known to go big or go home with any project that she attaches herself to. The campaign roll out officially kicked off back in December when Beyoncé advertised the entire collection in a massive Cover Story spread shot by “Queen & Slim” Director Melina Matsoukas for ELLE Magazines USA, UK, and Canada Issues.
Another major roll out for the Capsule Collection happened this week when Beyoncè gifted numerous of her celebrity friends very elaborate PR Packages which were wardrobe boxes in the brands signature Maroon, Amazon Red, and Solar Orange colors with the company logo on them. Inside of the wardrobe boxes contained major key pieces of the collaboration. Major Celebrities from Yara Shahidi, to Cardi B, to Reese Witherspooon, to Janelle Monae, Laverne Cox, and slew of others have received this PR Package, so it is no surprised that Zendaya was also one of the lucky ones to receive this package that she shared on her Instagram Story presumably when she was getting ready for last weekends Critics Choice Awards.
So what items from the collection was inside of those wardrobe boxes??? I had to investigate for myself scouring through many of the videos that celebrities have shared, apparently Beyoncé handpicked items that she thought that celebrities would like. Some fortunate enough to go through each individual item, which is showcased by looks modeled by Beyoncé herself in her own lookbook for the ad campaign. So which items would Zendaya wear??? Fortunately for Beyoncé, Zendaya has a major duality of Femininity and Masculinity when it comes to her style sensibility so it is safe to say that she would wear every piece of that wardrobe. And if you were unlucky with shopping the collection on Adidas’ website and app, DON’T WORRY! Because I found pieces from the Capsule Collection available on ASOS, Foot Locker, Louisa Via Roma, Stock X, and Net-A-Porter and will link the items below.
Glam Zendaya
Look 1. Beyoncé wears the Ivy Park Asymmetrical Jacket, with the Ivy Park Asymmetric Mesh-Trimmed Stretch-Pique Dress, and the Ivy Park Backless Cap
Look 2. Beyoncé wears the Ivy Park Oversized Convertible Grosgrain-Trimmed Cotton-Blend Satin Twill Jacket, with the Ivy Park Grosgain-Trimmed Cotton Blend Satin-Twill Mini Skirt, and the Ivy Park Backless Cap
Look 3. Beyoncé wears the Ivy Park Oversized Grosgain-Trimmed Cotton-Jersey and Pique Hoodie, layered over the Ivy Park Grosgain-Trimmed Striped Satin-Jersey Top, with the Ivy Park Grosgain And Ripstop-Trimmed Cotton-Jersey And Pique Track Pants, the Ivy Park Harness Bag, and the Ivy Park Backless Cap
Look 4. Beyoncé wears the Ivy Park Snap Track Jacket, with the Ivy Park Snap Track Pants
Relaxed Zendaya
Look 1. Beyoncé wears the Ivy Park Convertible Track Jacket, with the Ivy Park Mesh-Trimmed Stretch Shorts, and the Sleek Super 72 Beyoncé Ivy Park Sneakers.
Look 2. Beyoncé wears the Ivy Park Oversized Grosgain-Trimmed Cotton-Jersey Shirt, with the Ivy Park Mesh-Trimmed Stretch Shorts, the Ivy Park Logo Beanie, and the Sleek Super 72 Beyoncé Ivy Park Sneakers
Look 3. Beyoncé wears the Ivy Park Grosgain-Trimmed Striped Satin-Jersey Top, with the Ivy Park Grosgain And Ripstop-Trimmed Cotton-Jersey And Pique Track Pants, the Ivy Park Logo Beanie, and the Nite Jogger Beyoncé Ivy Park Ecru Tint Sneakers
Look 4. Beyoncé wears the Ivy Park Oversized Grosgain-Trimmed Cotton-Jersey and Pique Hoodie, layered over the Ivy Park Grosgain-Trimmed Striped Satin-Jersey Top, with the Ivy Park Grosgain And Ripstop-Trimmed Cotton-Jersey And Pique Track Pants, and the Nite Jogger Beyoncé Ivy Park Ecru Tint Sneakers
Photo Credit: @zendaya on Instagram and Adidas
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